Prime for Perfection can be used for the following reasons:
- To prepare hair for permanent color by removing previous color and evening out the surface of the hair so color can take evenly and predictably.
- To remove oxidative dyes permanent and demi-permanent color) color buildup from darker areas, typically ends of hair and front hairline as a result of previous color applications.
- When changing color from a brunette shade to a red shade.
- When changing color from a red shade to a brunette shade.